Door-Knocking for Data: The Unconventional Tactic That Landed Their First Clients

In this episode of Founders Future, with host Ammar Elm, Hadee Haque and Ben Wolber reveal how they pivoted from a $375/hour consulting model to building InsightX.io—a no-code AI analytics platform for small businesses. The SMU MBA grads share how walking into med spas and surveying fractional CFOs uncovered their niche: service-based businesses drowning in siloed QuickBooks/CRM data. Their "aha" moment came when realizing automation could replace their manual Power BI dashboards at 1/10th th...