Jim Fredrick: Marketing Prez at Castle Rock; SVP at Warner; and EVP at Screen Gems

In this episode, we’re joined by Jim Fredrick, trailer editor, creative executive, and film professor and now… author of the new book OPENING WEEKEND. Jim shares his journey from his early sports aspirations to his pivotal roles in the film and marketing industries, working with icons like Steven Spielberg, Robert Redford, Jack Nicholson and Rob Reiner among so many others. We dive into the evolution of movie marketing, navigating challenging personalities, and the influence of Rotten Tomatoes. Jim also discusses motivational styles in the workplace, choosing passion over money, building a strong portfolio, and the transformative power of mentorship and hands-on education. We also get into the impact of Jim's teaching, his work with young trailer makers, and his upcoming book filled with personal industry insights and stories.   02:28 Meet Jim Fredrick: A Journey in Film Marketing 03:57 From Sports Dreams to Movie Magic 10:30 The Path to Becoming a Trailer Editor 14:36 Joining Intralink and Working with Legends 24:11 Creating the Teaser for THE COLOR PURPLE 28:49 Brushes with Fame: Main Title Design 38:17 A Week at Stanley Kubrick's Estate 42:28 The Unique Challenge of Creating the EYES WIDE SHUT Trailer 46:45 Castle Rock: A Unique Chapter in Editing and Heading Up Marketing 54:21 Transitioning to Warner Brothers 01:11:14 The Role of Rotten Tomatoes and Influencers 01:14:29 Dealing with Difficult Personalities in the Industry 01:18:46 Advice for Aspiring Trailer Editors   https://www.upress.state.ms.us/Books/O/Opening-Weekend   Be sure to check out our wonderful sponsors:  Brent Allen Hagel - www.brentallenhagel.com/   The Golden Trailer Awards - goldentrailer.com/   ALIBI Music - alibimusic.com/     Please leave us a rating and review: https://apple.co/3QYy80e   You can find Corey on all the socials @coreysnathan such as www.linkedin.com/in/coreysnathan.