Educate Your SOI: How To Find Deals and Raise Capital Using Social Media

So many agents are looking for investing deals and capital, but the people who know, like and trust them have no idea. If we’re only telling people that we’re in retail sales, they won’t be aware that we have other solutions. If we’re not sharing with our sphere of influence what we’re doing in real estate, they won’t be able to funnel leads and deals our way.   Social media is the easiest and most effective way to share what we’re doing in real estate. With a few posts, we can educate our sphere of influence that we invest, and that will boost our businesses.   What should we be posting on social media? In this episode, I share how to activate your sphere of influence to help in our investing goals?   If you’re an agent who doesn’t tell their clients that you can also buy homes, you’re going to lose deals to investors. -Tom Cafarella     Three Things You’ll Learn In This Episode   -It’s never too soon to share Can we post that we’re looking for deals when we don’t have the money to do a deal?   -What we should be posting  How do we strike a balance between business and personal posts so people get to know us and also know what we’re working on?   -One helpful tool to employ How do we measure the impact and reach of our posts?