How to Establish a Growth Marketing Team, with Marc Bitanga
B2B Growth - Podcast autorstwa Sweet Fish - Wtorki
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In this replay episode, we talk to Marc Bitanga, Founder and CEO of Agencio.We discuss: - The differences between traditional marketing strategy vs growth marketing strategy- Applying the sprint planning process to marketing- Turning everything into a funnel to identify growth marketing priorities- Making the best decisions with murky data- Is AI & automation the answer?- What to look for when hiring growth marketing team members