Who's Influencing Your Marketing? | Original Research
B2B Growth - Podcast autorstwa Sweet Fish - Wtorki
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We spoke with 100 marketing leaders and asked "Who is the marketing influencer you’re most influenced by?" In this roundtable discussion Benji, James, Dan, and Logan breakdown the findings. Discussed in this episode: Brand personality + expertise = influenceCreating content as a strategy for discovering influencersHelping your business by making your CEO an “influencer"