161. 1 Copywriting Tactic You Should Avoid at All Costs

Whether it’s the email formula that will “10x your sales” or the subject line that will “double your open rates”, there’s–unfortunately–a copywriting template for pretty much anything these days. But is pressing the easy button going to deliver excellent results for your client? Tune in as Nicki and Kate talk (ahem, rage) about why you shouldn’t undermine your own skills and the value of what you do by leaning on templates. --------------- Related Links Can Copywriting Software Replace Skilled Copywriters?Artificial Intelligence Copywriting: Do You Need to Worry? --------------- Get Free Copywriting Training here