Confessions of a Beer Sceptic - David Gluckman on what the Beer category gets wrong and how to fix it.

Send us a textIn this special live episode you'll learn why the man with 50 years experience creating the biggest spirits brands in the world dislikes beer and how he thinks those who make and market it can do so much better.Recorded in the historic Irish College in Leuven, Belgium, in front of a large audience of Business of Beverages listeners, Will and special guest co-host, Susan Boyle talk with David Gluckman, author of That Shit Will Never Sell and creator of Baileys, Tanqueray Ten and ...