Telling Climate Stories at Scale: Netflix's Strategy for Sustainability and Impact
Climate Rising - Podcast autorstwa Harvard Business School Business & Environment Initiative - Środy
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In this episode of Climate Rising, we explore how Netflix, a global entertainment powerhouse, is leveraging its platform to tell compelling stories about climate change. Stewart, Netflix's first Sustainability Officer, joins host Mike Toffel to discuss the company’s strategic approach to sustainability, and the importance of embedding climate themes in popular content. Stewart shares insights into the challenges and opportunities of incorporating climate considerations into both operations and storytelling, revealing how Netflix is contributing to the global climate conversation.