EP 164: Price Increase Strategies: How to Overcome Fear and Boost Your Salon's Profitability with Larissa McLeman

Many hairdressers and salon owners are apprehensive about raising their prices. The fear of alienating clientele and the uncertainty of approaching these changes can be paralyzing.  The hottest topic on every news platform, when they’re talking finance, is the cost of living crisis. I understand this is making many of us in the hair and beauty industry more scared than usual to have a price increase, and super nervous about sharing new prices with our clientele when ready to do so. I’ve reached out to Larissa Macleman. She is a successful Salon Coach and the CEO of the Salon Owners Collective. In this episode, we’re talking about price increase strategies to keep your salon thriving in today’s economy! It is our commercial responsibility to run a profitable business. This means we can continue to pay ourselves and our team, invest in education and new equipment, keep the doors open to serve our clients and be sustainable. Many Hairdressers are thriving regardless of the cost of living crisis. You can be one of them. Listen to Episode 164 of the Colour Kristina Talks Podcast for Hairdressers about overcoming your fear of price increases, communicating new prices with your clients, and tips to boost your salons profitability. -------------------- Want to learn more? Here are a few ways I can help you: Full show notes and learning resource links can be found at https://www.kristinarussell.com.au/164 Steal my 3 Top Trending formulas for Redheads. Get the free guide now https://www.kristinarussell.online/stealmyformulas Check out my 2024 Workshops at https://kristinarussell.com.au/paint-the-town-red-workshop-2024/ SEND ME A MESSAGE ON INSTAGRAM - let's chat! https://www.instagram.com/colourkristina FOLLOW THE SHOW ON INSTAGRAM by clicking here: https://www.instagram.com/colourkristinatalkspodcast