#35 - Business Coaches Explains How Creatives Can Scale Their Business | Laura Higgins

Laura Higgins a business coach for creative service providers, host of the Business Playbook Podcast, and a marketing expert who advocates for creativity in business. If you’re looking to grow your influence, presence, and business, this is one you simply cannot miss. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj (00:00) Intro (02:53) Starting Out (05:47) Challenges in Sales (08:40) Embracing Social Media (11:33) Adapting to Change (14:26) Confidence and Overcoming Fear (17:19) Perceptions of Creativity (20:12) Pricing and Sales Strategies (23:05) Growth and Expansion (25:58) The Artist’s Dual Life (28:51) Work Ethic and Creativity (31:44) Reflections on Social Media (34:37) The Role of Mentorship (37:30) Navigating Burnout (40:23) Marketing Course Launch (43:16) Handling Rejection (46:09) Building Systems and Teams (49:02) The Balance of Yes and No (51:55) Creative Challenges (54:48) Strategic Networking (57:41) Leveraging Opportunities (01:00:34) International Expansion (01:03:27) Overcoming Imposter Syndrome (01:06:20) Creating Community (01:09:13) Event Organization (01:12:06) Future Planning (01:14:59) Navigating Transitions (01:17:52) Cultivating Resilience (01:20:45) Closing Insights (01:23:38) Final Thoughts