#73 - Tripwire VS SLO

Things You’ll Learn in this Episode of Doing it Online: The breakdown of both the Self-Liquidating Offer and Tripwire: who they’re for, when to use them, their objectives... The pros and cons of both... My recommendation for either SLO or Tripwire... (I share my fave option!)   I think it’s time for a good old fashioned smackdown. But the nerdy kind, not the violent kind.    Our opponents: the Self Liquidating Offer and the Tripwire.    See, I’ve had a lot of questions recently about whether I prefer (and would recommend) either a Self-Liquidating Offer (SLO) or a Tripwire…    Now, let’s be clear: they are BOTH a type of ‘Mini-But-Mighty’ offer. (Which is the term we use here at Hello Funnels for this kind of marketing strategy).  And at first glance, their objective appears very similar:    To make your marketing pay for itself (so you can invest even more in your marketing and grow faster without the stress!) But, there are differences...   So! Who are they for? When is the best time to use them? How do you implement them (correctly)?    Let’s break it all down now…   AND! If you want to learn HOW to create BOTH Of these amazing marketing assets for your business in just 5-days?    We show you exactly how inside our Funnel Fuel program…   Now normally, this is JUST for eCourse Empire clients, but we are going to be running a special round of Funnel Fuel very soon!And yes, of course, we’ve sweetened the deal with some amazing discounts and bonuses... But ONLY to the clever cats who jump in now and join the VIP Waitlist (And yes, this is the ONLY way to join Funnel Fuel, it’s normally JUST for our eCourse Empire crew )    This includes... A crazy-amazing discount of $500 off! (Plus, the very first person to join when the VIP doors open, wins a $500 voucher and the course cost back! Over $1200 of other business-boosting bonuses. (You can't get this deal anywhere else!) AND you’ll also get 30-days of eCourse Empire for FREE! Normally worth $299, but actually it's priceless because you get tonnes of hands-on support, 2-3 weekly live calls + feedback, plus access to over $6000 worth of our programs and MORE!   BUT this amazing opportunity is ONLY for people who are ON the Funnel Fuel waitlist!!   >>> Click here to be a part of the waitlist gang and then come back and listen to the episode! <<<