REPLAY: TikTok Advertising for eCommerce with Savannah Sanchez

Most loved episodes of 2022! Coming in at #1... I LOVE this episode. We break down the barriers and confusion for you around the newest kid on the block - TikTok, and more specifically how eCommerce brands can use their advertising platform as a way to find new audiences and drive sales.  I am joined by Savannah Sanchez who is an expert in TikTok media buying and ad creative strategies and the founder of Social Savannah. She works directly with top eCommerce brands managing their TikTok creative content and ad campaigns.  Savannah is an accomplished marketer and media buyer who knows her stuff when it comes to understanding the paid advertising landscape for eComm brands in 2022, particularly TikTok. Savannah shares her wisdom with us covering:  What’s happening in paid advertising for eCommerce in 2022 What is working right now in paid ads Why TikTok ads are effective for eCommerce brands What is the best approach to paid advertising on TikTok What type of organic and advertising content works best on TikTok How can business owners get started How to work with content creators to save you time, effort and money What small to medium businesses are facing in 2022  If you enjoyed this episode don't forget to leave a rating and review on iTunes. Check out Savannah's services here https://thesocialsavannah.com/ ECOMM GROW STRONG: DOORS ARE OPEN! Go from wondering ‘what next’ to having a simple, step-by-step marketing strategy for more traffic, sales and profit. Grow your product-based business organically (without paying for ads or agencies)  https://www.lisabyrne.co/egs  Are you a 6 figure eCommerce founder and want to reach 7 figures in the next 12 months? eComm Scale Strong is for you. I am taking on 10 amazing female founders under my wing for 12 months starting in March 2023.m  Add your name to the waitlist to find out more! https://www.lisabyrne.co/ess-waitlist See omnystudio.com/listener for privacy information.