#329 - The art of telling a story

Ann Meneses AVP Design Lead at LPL Financial is featured in this episode. LPL Financial is a leader in the retail financial advice market enabling independent Brokers to provide personalized guidance to millions of American families seeking wealth management, retirement planning, financial planning, and asset management solutions. Ann shares how she breaks complex information into a simpler digestible visual story designed to convey smaller pieces of information. She brings her expertise in running complicated political campaigns to translating complex technical medical information into appetizing bite-size nuggets to her role today. Ann is a huge advocate of design thinking culture where the voice of the user is at the center of the work her team produces.