The Hustle Behind GFIT: Building a Sports Performance Business from the Ground Up

In this episode of Founders Future, with host Zach Young, we meet Coach G (Genet) , the founder of GFIT Performance Training. She shares her journey from a collegiate track athlete whose career was cut short by injury to discovering her passion for coaching while working at her campus gym. This path led her to internships working with NFL athletes and eventually to founding GFIT in 2017. Based in Anaheim, California, she has built a business that combines in-person sports performance training...