Episode 83: Strategic positioning for B2B tech companies with Mark Evans
Full-Funnel B2B Marketing Show - Podcast autorstwa Andrei Zinkevich
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Sign up to all live workshops and podcasts here: https://lu.ma/fullfunnelStrategic positioning for B2B tech companiesWe'll cover:Positioning red flags or how to identify your positioning sucksStrategic positioning framework to clearly explain what you do, who you serve, and how you're uniqueHow to blend strategic positioning, messaging, and marketing plan to build a marketing engine that drives consistent resultsMark on Linkedin: https://www.linkedin.com/in/markev/RESOURCESOn-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-courses/Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsletter/Join our community for B2B marketers - The Trenches: https://sendfox.com/trenchesUpcoming events: https://lu.ma/fullfunnel/eventsFull-Funnel Marketing Content Hub: https://fullfunnel.io/blog