The New Strategies for Events and Meetings

Host: David Adler, Cathy Song Novelli Guests: Dahlia El Gazzar, Sara Gorlick, Robert Thompson In this special sponsored edition of GatherGeeks, BizBash founder and chairman David Adler teams up with Cathy Song Novelli, SVP of marketing and communications at virtual and hybrid events software platform Hubilo, to host an in-depth discussion on the new strategies for events and meetings. The pair chats with Dahlia El Gazzar, an event industry veteran and tech expert; Sara Gorlick, vice president of events at Rakuten Americas; and Robert Thompson, VP of sales at AV Canada. This international group of planners and vendors takes off their gloves to frankly discuss the new purpose for events and how that's changed and evolved in the virtual and hybrid world and again with the rise of the Delta variant. They also dive into the importance of merging content, contact, community, intimacy and activism from all participants, as well as why event organizing is about managing feelings more than anything else. This episode is a must-listen for anyone planning events and meetings in our new normal.   Running time: 53:54. Sponsored by Hubilo.