98. The Anti-“Hey, Girl” Guide to Being a Human on the Internet w/Colleen Nichols

When you're pitching for a podcast guest opportunity, you might not think that you're in sales mode. But the basic building blocks of pitching are the same, no matter WHO or WHAT you are pitching. In pitches and sales, you have to know your audience, do your preparation, personalize the communication, and be authentic. My guest today is someone who disrupts the way that Direct Sellers and MLMers (multi-level marketers) show up online. Colleen Nichols is the creator of @noshamesalesgame, one of the most popular Instagram accounts for network marketers. She is also the founder and CEO of Direct Sales Growth Community, the community and training platform for the modern-day network marketer. Colleen has achieved her success while still being a human online - incorporating her personality into everything she does. And as you'll hear, it's the same when you're pitching for podcast guest appearances - the best way for you to stand out is by being yourself. Topics covered include: Why Colleen's success in Direct Sales came about because she showed up authentically online The things Colleen saw in the Multi-level Marketing (MLM) industry that led to the launch of the @noshamesalesgame Instagram profile and the Direct Sales Growth Community The vanilla copy-and-paste reach-outs that Colleen has seen in the MLM space, and how this relates to podcast pitches Why being human on the internet doesn't necessarily mean that you need to have a big personality Colleen's belief that when you release the need to sell, the sales come faster - so pitch yourself as the human first   Full show notes and resources: https://www.thepodwizegroup.com/anti-hey-girl-colleen-nichols