People Buy Outcomes, Not Tasks

Let us know if there's a topic you'd like us to cover! Welcome back! In this episode, Jay Worth welcomes Patrick Henry to the show! COVID forced everyone to make adjustments. "Pivot" has almost become a dirty word as a result, but that's exactly what Patrick had to do during this time. He worked as a public speaker, and when venues shut down, he needed an additional source of income. An old friend told him about this exciting new product - a greener solution to weed control. He started invest...