HS001 – Detecting Hype in 5G Marketing
Heavy Strategy - Podcast autorstwa Packet Pushers - Wtorki
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Greg brings the topic of Hype in 5G Marketing and attempts to explain why some hype is legit but humans should care less. Keith puts the brakes on and looking for context, breakdown and reality check. Diagrams A 5G infrastructure is simplified to three functional areas – backbone/backhaul, Tower Compute and Radio Access Network. Arguably the most dramatic change to 5G infrastructure is the ‘digital transformation’ process to use software to operate and automate the day to day work. Today most processes are manual and performed by engineers. This is the biggest structural change for mobileco’s since 3G arrived in mid-2000’s. There are three functional areas for 5G use cases – Human, Machine-to-Machine/Non-Human, Slicing/Private. We make the case that network slicing and private 5G is a false use case that will be a niche market at best and dead end at worst.