IPA Business Growth Conference 2023: The killer robots are onto us

IPA Podcast - Podcast autorstwa Institute of Practitioners in Advertising (IPA) - Środy

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AI has the potential to usher in a new wave of creative innovation, yet it also threatens jobs and the very agency model. Agencies that use AI effectively will have a competitive edge over those that don’t. But what actually is AI? What can and can’t it do? And how can agency leaders get started with AI?

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