Ep. 379 Steve Raye U.S. Market-Ready | Rookie Mistakes

Italian Wine Podcast Episode 379: IWP presents "How to Get U.S. Market-Ready" with Steve Raye. In this episode Steve shares some mistakes to avoid in order to save wine and spirit producers' time, effort, and money. For example, make sure you have tasting scores BEFORE approaching importers or distributors. Steve has seen it all and he can help you avoid these pitfalls. Steve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market. Bevology, Inc. | bevologyinc.com How to Get U.S. Market Ready | https://italianwinebook.com/index.php/how-to-get-us-market-ready-wine-and-spirits/