Getting the Property Soul’d • Paula Pagano

In this episode best-selling author and top producer Paula Pagano from Corcoran Global Living in San Francisco talks about how she started her career in real estate. Paula emphasizes how participating in sales training helped her become the top producer in her office many years in a row. Paula provides tips on how to talk to a client when the relationship is not working. She also emphasizes how important it is for agents to be aware of their strengths and weaknesses and adjusting to those qualities. Last, Paula discusses how to establish a strong emotional bond with the client. Buy Paula's book Getting the Property Soul'd here. If you’d prefer to watch this interview, click here to view on YouTube! Paula Pagano can be reached at (415) 860-4209 and [email protected]. Transcript D.J. Paris 0:00Today's episode is brought to you by Oakley sein.com Realtors across the country choose Oakley sign.com because they offer the widest selection of high quality, affordable custom real estate signs backed by a Best Price Guarantee and free design services. Whether you are a new agent, opening a new office, transforming your brand identity or simply need fresh signs to work for your market. Oakleys real estate and design experts produce signs you will be proud to display get 50% off your next custom sign order when you go to Oakley sign.com forward slash keeping it real or use promo code keep it real at checkout. And now onto our show. Hello, and welcome to another episode of Keeping it real the largest podcast made by real estate agents and for real estate agents. My name is DJ Paris, I am your guide and host through the show. And in just a moment, we're going to be speaking with Paula pagano from Corcoran global living in San Francisco. Before we get to Paula, just a couple of quick announcements first, please remember, if you want to help us grow, just tell a friend think of one other real estate professional that you know that could benefit from this podcast and send them a link easiest way to send them over to our website, which is keeping it real pod.com Every episode we've ever done is you can stream right there. And or if they are a podcast person, just have them pull up their podcast app on their phone or mobile device and have them do a search for keeping it real. And hit the subscribe button. And then second thing is to please follow us on Facebook, we find an article that's written every single day online and post it specifically about how to help agents grow their business. And we also post all of our episodes as we're recording them. So you can actually watch live as we're doing them. So that's facebook.com forward slash keeping it real pod again facebook.com forward slash keeping it real pot as always thank you thank you thank you for continuing to be a part of the show every listener is so important to us. We're so grateful to have you and now on to our interview with Paula Pagano.