Smart Business Cards Could Make Your Life Easier-with Pieter Limburg- EP 131

During this episode of the Lab Coat Agents Podcast, Jeff talks to Pieter Limburg. Pieter became fascinated with radio frequency identification technology. He shares his experience in the technology world and how you can use it for networking, data ethics, and 3D printing.    Episode Highlights:  Pieter loves technology because it is practical. It frees him up for the things that he loves to do instead of the things that he has to do.  Online and offline have to be the same experience. If you have a card online, why can’t you get it offline as you get offline support for something that you buy online and all those things? Pieter left Shapeways 3D printing company in 2018 and launched his own venture MOBILO.  Jeff inquires, “When you were with Shapeways, and you were kind of looking ahead and trying to figure out where you want to go... You said you did something for yourself. Where did the vision come from to create what you have now created?” For consumer products, you just have to keep throwing things against the wall and see if it sticks. Time and time again, you might have to throw 1000 things at the wall before you find something.  Jeff says he goes to a lot of events and people ask him all the time - “Can I have your business card?” Jeff says “Yeah, it is called Facebook, Instagram, LinkedIn.. go find me.” Ryan Serhant mentioned his strategy of staying in touch in his book - follow up, follow through, and follow back. The business card is not only practical, it definitely is an icon of a representation of your business of who you are.  The digital business card is fairly simple: tap the card, it drops the contact, then you can save it to your phone, says Jeff. Pieter points out, “From two of my friends who I used to test this card, they gave feedback that I don’t want to share my social media details, what I really want is their contact details. I want to build out of my database, warm everybody up with an email every now and then, and make sure that I am top of their mind when they are ready to pull the trigger or looking for something that they think that I can help them with.”  Jeff inquires about the digital business card versus the social profile hub. Are these separate tools? When you are sitting down with a new client, new buyer, or a new listing, you are going to sit down with a listing agreement or a buyer’s agreement, says Jeff. Pieter explains the framework of MOBILO.Some people don’t like to bring a big stack of business cards; A group of people have asked them to develop something that doesn’t require a business card, but it is always with them.  3 Key Points: If you are not really adding value to a product, you are not able to charge a fair price for it, says Pieter. He further adds that if you cannot charge your fair price, you will always end up competing against other products that are similar, and therefore you won’t make money. If you program an RFID chip in a certain way, the only thing you have to do is to tap it on your phone, and it can trigger some sort of response. So, Pieter thought that it is a business card with a chip inside tapping on your phone, and he can share his contact details. It is a lot fancier than a paper business card. It does have a QR code on the back. The QR code and the tap RFID function do the same thing. This is compatible across not just Apple but also Android and whatnot.  We have built some of the cool things of office CRM that are way too complicated as well as the big Salesforce environments of this world into this business card, says Pieter.  Resources Mentioned:  Lab Coat Agents | Website | Facebook | Facebook Group | Twitter | Instagram  Jeff Pfitzer   | Instagram | LinkedIn | Twitter Pieter Limburg MobiloCard| Facebook |  LinkedIn | Instagram | [email protected] Chime (sponsor) Follow up Boss (sponsor)