048. Agnieszka Golec de Zavala: How Collective Narcissism Causes Conflict

What makes people prejudiced and what makes them fight in conflicts? While the "Us vs Them" mentality is a common organizational culture challenge experienced by HR professionals and leaders, there is in-depth research that reveals something more pervasive that needs greater attention: collective narcissism. Dr Agnieszka Golec de Zavala, a distinguished professor who heads up PrejudiceLab, defines this as “a belief that the exaggerated greatness of one’s group is not sufficiently recognized by others”, which leads to resentment, hindering respectful and productive conversations between groups. In this fascinating episode, Agnieszka explains how collective narcissism fuels the conflict we see in the world today - even within our own organizations. Dr Agnieszka Golec de Zavala is a Reader at Goldsmiths, Univeristy of London and a Professor at University of Social Sciences and Humanities in Poznan, Poland. She has contributed to several diverse research areas, including psychological predictors of political conservatism, the role of motivated cognition in intergroup conflict, social identity, narcissism and collective narcissisms. The breadth of her work is not only seen in scientific contributions, but also in her engagement to use psychological science to address social problems such as social inequalities and prejudice. She is a recipient of several prestigious scholarships including Fulbright Scholarship and Marie Sklodowska-Curie Scholarship. Agnieszka frequently works as an independent expert evaluating proposals submitted to Research Executive Agency (REA) at the European Commission. Duration: 30:53