How Two College Dropouts Build a $30 Million Brand | Bruno Casanovas & Nude Project - #325
Lotgenoten Podcast - Podcast autorstwa Jaro Knoppert & Koen Stam
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In this episode, we dive into the inspiring entrepreneurial journey of Bruno, the founder of the rapidly growing Spanish clothing brand, Nude Project, which he started with his close friend Alex. The two decided to leave their studies behind to pursue their dreams, taking a leap of faith to build a brand that skyrocketed from nothing to €26 million in just five years. We also explore how Nude Project became much more than just a clothing brand. Through relentless hard work and creativity, they cultivated a loyal following and launched one of the largest Spanish-language podcasts, amassing millions of listeners each month. What does it take to build not just a brand, but an entire community? Bruno shares how he and Alex navigated the challenges, celebrated the successes, and leveraged their podcast as a central part of their journey. Finally, we look to the future. With €26 million in revenue today, Alex and Bruno are far from finished. They reveal their ambitious goals for the next five yearsThey reveal their ambitious goals for the next five years and discuss the opportunities that lie ahead. WETRACKED.IO: 100% Accurate Ads Tracking. Try it out for 14 days and get a 20% discount for the first 3 months 👉 https://www.wetracked.io/lotgenoten Get a free preview of your future website with EazyOnline: https://www.eazyonline.nl/lotgenoten Try Storytel for 30 days free 👉 http://story.tel/lotgenoten JOIN DE LOTGENOTEN COMMUNITY: https://lotgenotenpodcast.nl/-community LIEVER KIJKEN? KAN OOK! YOUTUBE: https://lotgenotenpodcast.nl/-YT Check hier onze SOCIALS 👇 INSTAGRAM: https://lotgenotenpodcast.nl/-IG TIKTOK: https://lotgenotenpodcast.nl/-TikTok Hoofdstukken 00:00 - Intro 01:27 Partnership Beginnings: Meeting Alex and Crafting a Shared Vision 16:16 Analyzing Our First Month: Key Insights and Takeaways 28:31 Rapid Expansion: Scaling from Thousands to Millions 31:56 Content's Crucial Role in Our Explosive Growth 42:08 The Art of Balancing Creativity with Business Demands 45:41 Essential Steps in Achieving Rapid Business Growth 49:14 Trademark Challenges: Navigating the 'New Polynesia' Dilemma 52:01 A New Identity: Transitioning to 'Nude Project' 59:52 Drawing Inspiration from 'Shoe Dog': Lessons on Persistence and Innovation 01:08:20 Embracing Vulnerability as a Strength in Business 01:19:03 Launching Our Podcast: Insights from Our Entrepreneurial Journey 01:27:45 Fueling Innovation with Passion 01:31:21 Decoding the Product Matrix: Insights into Our Offerings 01:37:41 Excellence in Marketing: Driving Success Through Quality 01:44:13 Looking Ahead: Strategic Visions for Nude Project 02:01:06 Envisioning Dream Collaborations: Closing Thoughts on Aspirational Partnerships Aflevering: 325