Ep 46 - Storytelling with Nick Shackleton-Jones
Marketing For Learning® - Podcast autorstwa Marketing for Learning - Piątki
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If you haven't heard of NSJ, where have you been? 👀 Nick's an industry stalwart and has drastically shifted how we think in L&D. He's the author of 'How People Learn" (great book btw) and is responsible for coining the ‘courses to resources’ shift, the first general theory of learning (the Affective Context Model), and is now leading the way with the 5Di (human-centred learning design) approach. He joined Ash recently to talk about all things marketing. We were hoping for heated debates, but these two brains were deeply aligned about the changes our industry needs to make, and most importantly, why we need to be doing more great marketing for learning®. T'is a great one - and hey, look, if you don't like the content just listen in for Nick's dulcet tones. Nick's LinkedIn Ash's LinkedIn How People Learn book Shackleton Consulting
