60: Maria Pergolino / How ActiveCampaign Grew to 80k Customers By Focusing On Product First
Metrics & Chill - Predictable Growth for B2B - Podcast autorstwa Databox
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ActiveCampaign's CMO, Maria Pergolino, joins Ground Up to share: - how the company netted 80,000 customers by focusing more on product and less on marketing - why she's joined the company now and how marketing will continue to fuel growth, and - why they're leaning into brand and an already established community to grow
