Why BRANDING MATTERS & How To Find What Makes You Different | Joelly Goodson "The Branding Badass" #262

Meet Joelly Goodson, an acclaimed branding expert with over two decades of experience cultivating brand awareness. Joelly is the driving force behind Branding Matters, a podcast dedicated to assisting marketers, business leaders, and entrepreneurs in the quest to forge strong brand equity and amplify their profits. We start the episode by delving into the very essence of branding. Discover the significance of defining your brand's personality and how it lays the foundation for a robust branding strategy. Halfway through the episode, we talk about what it means to take the leap to be an entrepreneur as Joelly shares her own story. At the end of the episode, we explore the connection between authenticity and branding. Learn how crafting an authentic brand hinges on being true to yourself and pursuing what genuinely resonates with you in your career. I hope this episode leaves you with a deeper understanding of the world of branding and its potential for your entrepreneurial journey. Discover Your Success Path TODAY! 👉 go.getentre.com/podcast-zerocostebook Check Out More of Joelly’s Content Here 👇    💻  https://www.brandingmatters.ca/  💡 https://www.brandingmatters.ca/speaking.html  🎙️ Podcast 👉 https://www.brandingmatters.ca/episodes.html  📲 Contact  👉 https://www.brandingmatters.ca/contact.html  📧 Send an Email to 👉  [email protected] ℹ️ LinkedIn 👉 https://www.linkedin.com/in/joelly1/?originalSubdomain=ca  📺 YT 👉 https://www.youtube.com/channel/UCRfwCkYelbakg-2JBVxZ1IQ?app=desktop  ⌨️ Twitter 👉https://twitter.com/branding_badass  📲 IG 👉https://www.instagram.com/branding_badass/  00:00 Introduction to The Branding Badass 01:30 Getting into branding 06:30 Defining what is to be a brand 09:30 How to build trust 12:15 Think about the HOW 13:30 A badass superpower 16:15 People connecting with each other 28:15 Joelly’s personal story 34:15 Authenticity 41:00 Badass origin 42:30 My badass superpower 44:45 Jeff’s badass superpower 48:15 Falling for potential 50:00Feeling Fulfilled 55:15 Branding vs Marketing 56:45 Where to find Joelly