#256 - How to Use Automated Marketing

Automated marketing, drip campaigns, lifecycle emails...these are all terms you might have heard of. Even if you haven't, chances are you've been a part of the sales funnel that marketers have created in order to receive a series of email messages. So how can you take best practices from this area and adopt them into your own email practice? Resources: Episode #47: Email Marketing Hacks Episode #91: 5 Ways to Guarantee Your Emails Will be Read Article: How to Create Effective Email Drip Campaigns Drip campaigns for: Fanbridge Constant Contact MailChimp