#64 - How to Make Music Business Contacts

It’s no secret that often in the world music, it’s more about “who you know” than what you know. The industry generally favors pre-existing relationships, whether you are looking for a venue, a sponsor, a review on your new album, or a slot at SXSW. Like it or not, networking can often make or break an act. So let's talk about two big ways you can expand who you know. Resources: Article:  The Difference Between Push & Pull Marketing Episode 8: SMARTER Goals Episode 60: Hacks for Using Linkedin for Your Music Business Strategy Favorite books on sales/networking: Jeffrey Gitomer - The Sales Bible Jeffrey Fox - How to Be CEO & How to Be a Marketing Superstar Dale Carnegie - How to Win Friends and Influence People