#50: Mark Ritson - Billion Dollar Marketing Lessons

On this weeks Episode of Startup Diaries, Kyle sits down with Mark Ritson, the Founder of Marketing Week Mini MBA and global brand consultant for Louis Vuitton, Westpac, Sephora, Dom Perignon, Hennessy, Flight Centre and MANY more. Mark reveals how he bullshitted his way into Harvard Business School, consulting for Louis Vuitton and some of the biggest brands in the world, which marketing tactics to focus on in your startup, why no one gives a f*** about your brand and much more! 0:00 - Introduction 2:53 - To Go Or Not To Go To University As A Marketer... 11:20 - How Mark Bullshitted His Way Into Harvard Business School? 14:33 - Consulting For Louis Vuitton & Some Of The Biggest Brands In The World 24:45 - Why You Should Get Proper Training In Marketing... 31:00 - Which Marketing Tactics To Focus On In Your Startup 39:56 - No One Gives A F*** About Your Brand! 43:40 - The Perks Of Being Famous 1:11:20 - TikTok Is Shutting Down!? 1:16:14 - I Wish I Got Laid More! IT'S TAX TIME! GET YOUR TAX AUDIT INSURANCE HERE: BIZCOVER | https://www.bizcover.com.au/?utm_source=pivotal_conversations&utm_medium=referral&utm_campaign=podcast  SUBSCRIBE HERE: https://www.youtube.com/channel/UCOIut6UUkQp-xI6YOs8SvWQ LISTEN ON SPOTIFY: https://open.spotify.com/show/2nGZ292Mhf5eknEwhZA8zq?si=5ac423d2107d4781 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/au/podcast/pivotal-conversations/id1479491840 FOLLOW PIVOTAL CONVERSATIONS: PODCAST: INSTAGRAM | https://instagram.com/pivotalconversations TIKTOK | https://tiktok.com/@pivotalconversations FOLLOW KYLE: INSTAGRAM | https://instagram.com/kylertraynor FOLLOW MARK: LINKEDIN | https://www.linkedin.com/in/markritson  Learn more about your ad choices. Visit megaphone.fm/adchoices