010: Clarify your brand message so you can make the impact you really want to make, with marketing strategist Teri Crenshaw

One of the BEST investments I made over the past year was doing the work to clarify the brand messaging behind Powerhouse Women so that we could better connect with the women who we are here to serve - and today’s guest was instrumental in helping me do that. Teri Crenshaw is a marketing strategist and StoryBrand Certified Guide - which is a fancy way of saying that she helps entrepreneurs create brand stories that connect with their ideal clients. The book that her marketing framework is based on (Building a StoryBrand by Donald Miller) was THE most influential book I read last year, and today we are breaking down the core concepts of the StoryBrand framework to help YOU clarify your message, connect with your ideal clients, and make the impact you really want to make. In this episode you will learn: How to STOP wasting money on marketing or a website that doesn't work How to speak to your ideal client in a way that instantly connects to what they really want The biggest mistake most entrepreneurs make when it comes to their messaging, and how to avoid it The best way to frame your answer to the question, "what do you do?"   Connect with Teri at: www.brainyclickdigital.com www.instagram.com/tericrenshaw   Do you have your ticket for Powerhouse Women 2019? Early bird prices expire May 31st, 2019 so get yours today! www.powerhousewomen.co/event   Let’s be friends! instagram.com/powerhouse_women facebook.com/groups/powerhousewomencommunity