World-Class Social Selling Engagement with Joe Apfelbaum

This is episode 547. Tips for sales career success. Purchase Insights for Sales Game Changers. Read the complete transcript on the Sales Game Changers Podcast website. JOE'S TIP: "When people give LinkedIn tips on podcasts, they're not giving you tips on the strategy behind it. They're giving you tactics. Tactics don't work if you're missing the right strategy. Same thing with networking. Tactics don't work if you don't have the right foundation, the right strategy. When it comes to creating a strategy for LinkedIn, a mindset for LinkedIn, the first thing I want to know is what is your plan? Who are the people that you're targeting? Then what is the promise that you need to deliver to those people so that they help you get to your plan?"