186 - Stay Ahead of the Game: Keeping Up with the Latest Trends and Techniques in Facebook Advertising

Nick Mullin, a direct response marketer with expertise in Facebook ads and targeted advertising campaigns, was interviewed by Jillian Flodstrom in this episode of her podcast Scale Your Small Business. During the interview, Mullin shared his background in marketing and e-commerce, and explained why he decided to specialize in direct response marketing. He also discussed common mistakes that businesses make with their advertising campaigns, and provided advice on how to focus on the target audience and create effective Facebook ads with clear messaging, compelling headlines, eye-catching visuals, and social proof. To access the full video, show notes and resources from this episode, please visit https://scaleyoursmallbusiness.org/blog/.  If you have any comments or questions about the podcast, please connect with us using one of the options below: Website Link - https://www.jillianflodstrom.com Facebook Link -https://www.facebook.com/jillianflodstrom/ Instagram Link -https://www.instagram.com/jillianflodstrom/