GroupM: How to Ensure a Company Is Aligned With Your Personal Values & Empathetic Leadership - Episode 90

*This episode was sponsored by Empyrean, a top-tier HR technology company that empowers organizations to build a better culture by connecting employees to meaningful, life-enriching benefits. To take Empyrean's Benefits Maturity Assessment, please click here. Our guest is Serena Anthony - Chief People Officer at GroupM North America.Serena is an expert Human Resources Management professional with over 20 years of experience working across complex ecosystems and demonstrating her true capabilities as an innovative thinker and change-maker in the field.In her role at GroupM, Serena designs and implements programs and support for their workforce across North America. Under her leadership, the people operation at GroupM challenges the conventional role of ‘Human Resources’ to more holistically reflect an operation focussed on the needs and wellbeing of its people and implementing new approaches and initiatives to tackle diversity, inclusion and talent equity across the board.In this episode of Scaling Culture, Serena and Chester discuss: Serena's career in HR and her biggest learnings from CBC having a front-row seat when the company was going through the Jian Ghomeshi scandal Creative strategies on how to effectively work with unions and build trust and relationships Empathetic leadership and how to deal with mass layoffs How to ensure a company is aligned with your personal values and is likely to be a place you’ll be proud to call home?  For more information about Serena, please follow her on LinkedIn.To learn more about our books or Scaling Culture 6hrs Masterclass Series, please go to ScalingCulture.Org.To learn more about a sponsor of this episode, Empyrean, please go to GoEmpyrean.Com, and to take Empyrean's Benefits Maturity Assessment, please click here.Lastly, if you enjoyed this episode, please leave us a comment and share the podcast with one of your friends or colleagues. We’ll be back soon with another incredible guest!