How to Complete a Website and Social Media Audit with Kathy Fredrickson

Conducting regular social media and website audits is an essential aspect of having an online presence. In this episode with Kathy Fredrickson, Director of the Wisconsin SBDC Digital Marketing Clinic. We are now officially a state-wide initiative! host Michelle Thames discusses what is a social media audit, why it's important to do a social media audit, and how to do a social media audit. Listen for tips on how to conduct your own audit as well as when it's time to call in a professional...