I Interviewed The Toughest CEO in America - Joe De Sena

In this episode I sit down with Joe De Sena, founder of Spartan Races, where he shares his journey from growing up with mob to building a $500M brand off of races. Joe shares ALL his advice on how to grow a half a BILLION dollar brand, develop mental toughness, and still raise kids that don't hate you. By far one of the best conversations I've had, so for all you young entrepreneurs, make sure to listen all the way to the end. -- Timestamps 03:09 Lessons from Early Life and Business 06:00 The Importance of Giving Back 08:52 Building a Business from Scratch 11:47 Navigating Wall Street 15:05 How Failure Breeds Resilience 18:02 The Birth of Spartan Races 20:53 Overcoming Adversity During the Pandemic 24:12 Transformative Stories from Spartan Races 27:09 Advice for Young Entrepreneurs 32:55 Future Aspirations and Legacy -- 🏃 Check out Joe on: ➤ Instagram: https: https://www.instagram.com/realjoedesena ➤ Spartan Instagram: https://www.instagram.com/spartan/ ➤ Spartan Website: https://www.spartan.com/ ⚫ Follow me on: ➤ Instagram: https://www.instagram.com/lukaspakter ➤ TikTok: https://www.tiktok.com/@squidpakter 🦑 Check out SquidHaus on: ➤ Website: https://squidhaus.com/ ➤ Instagram: https://www.instagram.com/squidhausofficial/ ➤ TikTok: https://www.tiktok.com/@squidhausofficial