The Proust Questionnaire But For Brands - Parker Mason, Strategy Consultant

What is your greatest fear? What is your most marked characteristic? Who are your heroes in real life? In this Sweathead episode with Parker Mason, we discuss the Proust Questionnaire and how Parker applies it to strategy projects. Parker has travelled the world doing strategy for big agencies. Now he's in Vancouver helping agencies win business and start-ups get their start. Find Parker on: Instagram Twitter ** Join Sweathead to access 100 strategy classes and pick up a copy of "Strategy Is Your Words" today.