#545: What it means to be customer-obsessed with Jill Pavlovich, Albertsons
The Agile Brand™ with Greg Kihlström - Podcast autorstwa The Agile Brand
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We are here in Nashville at Forrester CX Summit North America, and we’ve been hearing a lot about what it takes to create and sustain a great customer experience. And while there’s good customer experience, there are things that set aside the brands that say they prioritize their customers, and there are those that are customer-obsessed. Today we’re going to talk about what it means to be customer-obsessed, and how to create great omnichannel customer experiences in retail. To help me discuss this topic is someone who knows all about being customer-obsessed, I’d like to welcome Jill Pavlovich, Senior Vice-President of Digital Shopping Experiences at Albertsons Companies, and recipient of the Customer-Obsessed Leadership Award at this year’s Forrester CX Summit. RESOURCES Forrester website: https://www.forrester.com Access Forrester's Generative AI Essential for CX Leaders Press Release: Forrester's 2024 US Customer Experience Index: Brands' CX Quality Is At An All-Time Low Connect with Greg Kihlström on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Headed to MAICON 24 - the premier marketing and AI conference? Use our discount code AGILE150 for $150 off your registration code. Register here: http://tinyurl.com/5jpwhycv Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Learn more about your ad choices. Visit megaphone.fm/adchoices