#161: (Case Study) Facebook Ads Success for Local Fitness/Yoga Studios with Nick Wolny

Art of Paid Traffic listener, Nick Wolny, joins me on the show today for a Facebook ads case study.

Nick helps boutique fitness and yoga studios in the Houston, Texas area and he’s been using what he learns from the podcast here to get some incredible results for his clients.

Today we dive in and break down two campaigns:

• One where he generated $15,000 in class sales on a Facebook ads spend of just $50
• and another campaign that brought in over $58,000 in revenue with a spend of just $330.

He reveals the strategies he used for each of these campaigns and how he’s been able to successfully grow his Facebook ads business.

Nick also talks about how he gets his clients, how he’s charging for his services and what exactly he’s helping them accomplish in their local markets.

Nick’s success is a result of his having a great mindset.  Not just because he listens to the podcast and implements, but he learns and doesn’t stop there -- he takes action.

And, he’s just one example of living proof that what we talk about on the show works ;) .

On the Show Today You’ll Learn:

• The strategy he used to generate $15,000 in class sales on a Facebook ads spend of just $50
• He he then repeated that success, but even bigger, bringing in over $58,000 in revenue with a Facebook ads spend of just $330.
• The significant gaps that Nick has noticed local business owners are facing as they scale to multiple locations
• What the relationship with his typical client looks like
• What Nick’s clients really want and how he knows he’s doing his job well
• How he’s niching down to his ideal client and why this should feel uncomfortable to do
• Why Nick isn’t working with brand new businesses and those under a certain threshold for monthly revenue
• The ways he’s been able to use Facebook Live videos in his client’s launches – and why everything doesn’t have to be sophisticated and “perfect” to work!

Coming up in the next episode, you’ll hear an interview with a local business owner who’s here in San Diego, and he shares how he’s been burned a few times by local marketers promising amazing results (at a cost of thousands of dollars).

He opens up about how he’d like to be approached by somebody to locally market his business, and how he’d like to work with that person.

Excited to share that one with you as I interviewed him on the fly in his business.