#48: Email Marketing & How to Write Copy that Converts with Neville Medhora

On today's Art of Paid Traffic episode we're talking all about copywriting and email marketing with Neville Medhora.

Neville’s an entrepreneur who writes at nevblog.com and kopywritingkourse.com where he’s also the founder of a great copywriting course aptly named the Kopywriting Kourse.  He's also done a lot of copywriting for appsumo.com where he’s a minority owner.

In Today's Episode You'll Learn

• The copywriting triggers that make people buy
• The #1 thing you MUST remember when you’re writing any kind of copy
• Neville shares his formula for great email copy including his top 3 tips for writing better copy
• What percentage of your email marketing should be content and value vs. selling
• He gives specific examples of how he would approach email marketing for different niches
• And he shares the best resource he’s ever come across that will make you a better copywriter

Also I do want to want to give you a heads-up there is swearing in the episode today so just be aware of that. If you’re listening with kids around or at work, you may want to put some ear buds in.