Episode 13: Gene Shannon, Shopify - Establishing a Culture of Content Strategy and UX
The Content Strategy Podcast - Podcast autorstwa Kristina Halvorson
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Gene Shannon is a content strategy lead at Shopify. In this episode, he joins Kristina to talk about what content strategy and UX look like at a large organization like Shopify. He shares how his teams have been able to advocate for themselves and clarify their roles within the organization, all while establishing a culture that truly values content and UX.
