Episode 9 Brent Dykes: Data Storytelling

In my 9th episode I speak to Brent Dykes Sr. Director, Insights & Data Storytelling at Blast Analytics, and author of the book Effective Data Storytelling.  We talk about: 1) The definition of Data Storytelling 2) The three Star Trek characters 3) The difference between data literacy and data storytelling 4) The data storytelling arc 5) Education and how data storytelling needs to be introduced into schools About Brent: Brent Dykes is the Senior Director of Insights and Data Storytelling at Blast Analytics. He is also the author of Effective Data Storytelling: How to Drive Change with Data, Narrative, and Visuals. Brent has more than 15 years of enterprise analytics experience at Omniture, Adobe, and Domo.  His passion for data strategy and data storytelling comes from consulting with many industry leaders including Nike, Microsoft, Sony, and Comcast. He is a regular Forbes contributor and has written more than 35 articles on different data-related topics.  In 2016, Brent received the Most Influential Industry Contributor Award from the Digital Analytics Association (DAA). He is a popular speaker at conferences such as Strata, Web Summit, Shop.org, Adtech, Pubcon, RISE, Crunch, and Adobe Summit. Brent holds an MBA from Brigham Young University and a BBA in marketing from Simon Fraser University. About Samir: Samir is a data strategy and analytics leader, CEO and Founder of datazuum. He has a history of helping data executives and leaders craft and execute their data strategies. His passion for data strategy led him to launch the Data Accelerator Workshop, and host the Data Strategy Show. After a career in both private and public sectors Samir launched the datazuum brand in 2012, with a view to working with executives to deliver data strategy at a time when data was not seen as a business asset.  Today datazuum delivers projects across both private and public sectors including: Charities, Financial Services (Banking & Insurance), Government, Housing & Construction, Law Enforcement, Logistics, Media & Publishing, Outsourcing, Postal, Retail, Telecoms, Transport and Utilities. Samir has 20 years of international experience across Europe, North America, and Africa. Is a regular speaker at international conferences, coach / mentor, a charity fundraiser, and youth champion for Working Knowledge - supporting young people to achieve their personal and career goals in life. Samir lives in London with his wife and daughter. Contact details for Samir LinkedIn: Samir Sharma Email: [email protected] website: www.datazuum.com