Digital Darwinism

The Digital Marketing Podcast - Podcast autorstwa Ciaran Rogers, Daniel Rowles and Louise Crossley - Piątki

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Ciaran talks to Tom Goodwin, the Executive Vice President and Head of Innovation at Zenith Media USA about his new book Digital Darwinism which launched this month. We explore Self-disruption and what it might offer leading businesses prepared to take the risk to stay at the cutting edge of their industries, and also explore why senior leaders interests and the interests of the business may not be as aligned as many people think.

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