Website User Testing
The Digital Marketing Podcast - Podcast autorstwa Ciaran Rogers, Daniel Rowles and Louise Crossley - Piątki
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Daniel walks us through website user/usability testing and highlights some of the performance improvements it can drive. If you have never engaged in this type of marketing activity, you really should. It's such a simple, straightforward and effective way to drive website improvement that in our opinion every marketer should be regularly practising it.
