Setting The Right Pricing Strategy - A Chat With Chris Mele

Send me a messageSetting the correct price on your products sounds like it should be easy, right?Well, it is not that straightforward at all as I discovered in this episode of the Digital Supply Chain podcast where I talked to Chris Mele, Managing Partner at Software Pricing Partners.We had a great conversation spanning how to create your pricing strategy, how the shift to SaaS is impacting pricing strategies, and the roles that things like licensing, packaging, and support also play. I ...