#76 Boomers is where it's at (for most).

You gotta niche down. Ever heard of that Pareto guy? His whole 80/20 thing? 20% of the effort produces 80% of the results Turns out it's everywhere. Phone: 20% of your apps are used 80% of the time. Wealth: 80% of the wealth is owned by 20% of the population Crime: 80% of the crimes are committed by 20% of the criminals And the same for your gym and in your local area. 80% of the gyms are going for the same 20% of the population. The 25-40yr olds. This is when you should shift. Get more niche and break away from that crazy competition and clean up in a whole new demo and niche. In this example, I use The Boomer generation... and for good reason. Watch to discover more about how to use this to explode the growth of your gym while everyone else is fighting over the crumbs. - If you want more leads, clients and grow your gym’s brand at the same time, and you want someone to take that stress off your hands, head on over to; 👉 www.iwantgymleads.com/casestudy You can see a whole case study of a clients ads, images, automations, sales... the works. … and if you like what you see, click the button on that page to schedule a time for us to chat.:) For more daily content on how to grow your fitness business, get more clients, build and lead a team, have more freedom, more profits and more time off visit my social media channels. Instagram: www.instagram.com/thejimmyhalley/ Facebook: www.facebook.com/thejimmyhalley