583 - WHY Spartans Conquer and How to Think Like one with Joe de Sena

Joe De Sena worked for the mafia. He learned a lot from them. But then he realized you can make more money doing good. So he switched lives. Which is something a lot of people want to learn. I asked how he did it. (You’ll hear his process). And you’ll hear how he developed Spartan Race, the world's leading. obstacle race. He's also the author of "Spartan Up, Spartan Fit and The Spartan Way" and host of "Spartan Up!" podcast. I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast. Thanks so much for listening! If you like this episode, please subscribe to “The James Altucher Show” and rate and review wherever you get your podcasts: Apple Podcasts Stitcher iHeart Radio Spotify   Follow me on Social Media: YouTube Twitter Facebook Linkedin Instagram