Episode 93: Saga Suddenly Gets Serious About Digital
The Local Marketing Trends Podcast - Podcast autorstwa Gordon Borrell - Poniedziałki
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Digital focus hasn't been a hallmark of Saga Communications. Among publicly held radio broadcasters, Saga has been at the bottom of the heap in digital revenue. But something has changed, and the company's stunningly successful digital experiment in Tennessee is being rolled out to other markets. In this episode, Gordon & Corey interview the new CEO, Chris Forgy, to learn how Saga will change under his leadership.
