Ross Mollison on Transforming Restaurant Business Models | The Playbook

Ross Mollison, Founder and Impresario Extraordinaire of Spiegelworld sits down with David and shares his unique journey of blending traditional dining experiences with the modern flair of live entertainment. Ross discusses the origin story of his buzzing restaurant, Super Frico, detailing how the idea of a massive pizza gave birth to a distinctive, memorable brand that consistently exceeds customer expectations. He walks us through the fascinating ambiance of his restaurant, where patrons relish their meals within an enchanting, working theater setting. Ross further emphasizes the crucial role of staff in shaping memorable customer experiences and reflects on his personal evolution in leadership. Lastly, he explores the importance of adaptation and digitization in expanding his brand during the pandemic. Tune in to grasp the magic of creating experiential dining spaces and the transformative power of excellent hospitality.